Article

  Comment(0)

 

David Eads's Blog  >>

Share:    Email  

Bank of America launching NFC Trial


David Eads, Mobile Strategy Partners
Date Posted: Friday, February 25, 2011



Boy Genius Report reported today that Bank of America is launching a BlackBerry-only NFC mobile wallet trial.

Participation is by invitation only and requires an active Bank of America credit or debit card and specific BlackBerry versions. RIM BlackBerry models supported are:

BlackBerry Curve 8520, 8530 BlackBerry Tour 9630 BlackBerry Bold 9000, 9650, 9700

All BlackBerrys must have the ability to download applications enabled.

According to BGR, Bank of America is sending new battery covers to participants with a microSD NFC card. Contactless NFC payments can be made wherever Mastercard PayPass is accepted. It’s unclear how this works for Visa cards.

Bank of America’s microSD approach enables them to provide payments without carrier participation and most importantly without having to share revenue with carriers. The challenge with this approach is that many phones, specifically the iPhone, do not have microSD slots.

Bank of America is an investor in mobile vendor mFoundry who provides BlackBerry applications. It is likely that mFoundry is participating in this process although mFoundry has been losing key NFC talent like Benjamin Vigier who went to Apple, Jon Squire who went to SK C&C, and Bjorn Hildahl who works with me at Kony.

Bank of America BofA Mobile Payment Trial

Bank of America (BofA) Mobile Payment Trial Invitation

Bank of America (BofA) NFC Mobile Payment pilot

Bank of America (BofA) NFC Mobile Payment pilot

Bank of America (BofA) NFC Mobile Payment FAQ

Bank of America (BofA) NFC Mobile Payment FAQs

...

Read the full story by clicking the link below
http://blog.MobileStrategyPartners.com/2011/02/25/bank-of-america-launching-nfc-trial/


Name: David Eads
Title: Founder
Company: Mobile Strategy Partners
View David Eads's Blog

Sponsored Links
 

 

  Article

   Comments(0)

 
Login or register to post comments
[Show comment]

David'S Recent Blogs

Mobile Roadmap: Calculating Hard ROI on Soft ROI Initiatives
Getting Mobile Payments Done
Mobile for Wealth Management and Insurance Agents in 2012
Southeast Asia Execs Confirm Mobile Adoption Increases with Compl
Mobile Commerce Lagging in Europe
The Death of Retail POS Terminals
Mobile web is only half of retail mobile commerce
HTML 5: No Silver Bullet
Bank of America launching NFC Trial
FinovateEurope 2011

Stay Connected

 
Sign Up for the Latest in:
 
 
Mobile Money Transfer
Mobile Commerce
Micro Finance
Mobile Technology
EMEA
APAC
Mobile Payments
Mobile Banking
Mobile Marketing
Global
Americas
Company
(*)
 

MOST POPULAR

HEADLINES

1.Digicel Launches World’s First Fully Inclusive NFC Capable Mobile
2.Starbucks Brews Loyalty With Mobile Payment
3.Canadian banks introduce mobile payment guidelines
4.Early days for mobile payments adoption: MasterCard news
5.Banks, telecoms move on new mobile payment system
6.Early Days For Mobile Payment: MasterCard
7.Carrier mobile payments venture signs up 50 merchant partners
8.Mobile Money: All you need to know
9.BlackBerry ties up with mobile payments provider Tanla Solutions
10.Kony Solutions Is Among the First Mobile Platform Vendors to Supp

FEATURED COMPANIES

MOST POPULAR

BLOGS

1.Retailers Winning with Mobile Payments
2.Getting Mobile Payments Done
3.MMU moves into an exciting new phase …
4.Mobile Roadmap: Calculating Hard ROI on Soft ROI Initiatives
5.A missed opportunity: Mobile money failing to meet the needs of s
6.Mobile Payments and Android. Are you ready?
7.Announcing the results of the 2011 Global Mobile Money Adoption S

 
 

Mobile Financial News from around the web

 
 
 

Inside the DonRiver Network