Over the last 12 months, the mobile money industry has doubled in size; and as the industry has grown, so has our understanding of what it takes to create a successful deployment. This  2011 report contains a selection of important best practices and insights that the MMU team have identified.  MMU strives to provide the industry with practical, actionable recommendations for how to create successful Mobile Money services.

This report catalogues our key pieces of work from the last year, including the guide to driving customer adoption of Mobile Money, and the research that we conducted into how banks and operators can succesfully  develop effective relationships to offer Mobile Money services.

In addition to these previously published resources, the annual report  features a new article by Ignacio Mas from the Bill and Melinda Gates Foundation titled ‘Enabling different paths to development of Mobile Money ecosystems’, in addition to a new case study focused on Tigo’s first mobile money deployment in Latin America.

The 2011 report can be accessed via our Document Library and Annual Reports section.