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Cashing In: Africa′s Mobile Money Market

Yolaan Begbie

Tuesday, August 28, 2012 - 09:01

In recent years, Kenya has become a hub for technological innovation on the continent and is home to one of the most successful mobile money markets.

If one were to paint a picture of the Kenya that most of the world is familiar with, it would likely include the wildlife landscapes like the Maasai Mara National Reserve, where you're guaranteed to see some of the “Big Five,” including lions, leopards, and elephants. Add to that the vast highland regions where most of the country's tea leaves are grown—enough to ship more than 440 million pounds to 53 destinations across the globe, says the country's Tea Board. That’s just in the first half of this year, making Kenya the world’s leading exporter of black tea.

Kenya leading the way

But there’s much more brewing in the East African country. In recent years, it has become a hub for technological innovation on the continent and is home to one of the most successful mobile money markets. 

Read the full story by clicking the link below
http://www.africa.com/blog/blog,cashing_in_africa8242s_mobile_money_market,781.html
 
Tags: Mobile Money Transfer, EMEA, Western Union, Safaricom, Mobile Wallet, M-PESA, Mobil Money, CNB

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