U.S. financial institutions face a serious competitive threat from the rise of mobile wallet payments apps, according to a consumer study released Monday by Carlisle and Gallagher, a consulting firm that specializes in financial services.
U.S. financial institutions face a serious competitive threat from the
rise of mobile wallet payments apps, according to a consumer study
released Monday by Carlisle and Gallagher, a consulting firm that
specializes in financial services.
A mobile wallet is a smartphone app that supports multiple payment
options, including credit cards, and potentially coupon offers and
purchasing wish lists as well. Google Wallet is the best known mobile
wallet, but PayPal has demoed its forthcoming offering and Apple is widely expected to launch its own wallet app soon.
An April survey by the Pew Internet and American Life Project suggested mobile payments will overtake credit card payments by 2020.
Nearly half of the 605 consumers Carlisle and Gallagher polled
expressed interest in adopting a mobile wallet. Of those, eight of 10
would consider using PayPal, Google or Apple as a primary provider of
financial services including banking and credit cards, with PayPal as
the strongest candidate.