Article

  Comment(0)

 
Share:    Email  

Pushing Mobile Payments

Greg Bensinger

Friday, January 13, 2012 - 09:45

So far customers and retailers have remained tepid toward the technology, called near-field communication, or NFC, prompting Sprint and others at the Las Vegas show to try a different tack: touting NFC's "side benefits," which include mobile coupons and digital-key replacement.

Sprint Nextel Corp. this week tripled the number of smartphones it offers with a seldom-used technology for tap-and-go payments, as the carrier

and its rivals try to convince a reluctant public to make mobile payments mainstream.

 

Sprint, which announced at the Consumer Electronics Show that it will add LG Electronics Co.'s Viper and Samsung Electronics Co. Galaxy Nexus to its lineup, is among those betting big on the idea that people will want to use their smartphones as credit cards. So far customers and retailers have remained tepid toward the technology, called near-field communication, or NFC, prompting Sprint and others at the Las Vegas show to try a different tack: touting NFC's "side benefits," which include mobile coupons and digital-key replacement.


Read the full story by clicking the link below
http://online.wsj.com/article/SB10001424052970203721704577156950263635424.html
 
Tags: Mobile Coupons, NFC, Americas, Sprint, AT&T, Verizon, Google, Samsung, LG, Mobile Payements, Digital Key Replacement

Sponsored Links
 

 

  Article

   Comments(0)

 
Login or register to post comments
[Show comment]

FEATURED EVENTS

Mobile Money Africa 2014Digital Banking Summit
PayExpo 2014 

Stay Connected

 
Sign Up for the Latest in:
 
 
Mobile Money Transfer
Mobile Commerce
Micro Finance
Mobile Technology
EMEA
APAC
Mobile Payments
Mobile Banking
Mobile Marketing
Global
Americas
Company
(*)
 

MOST POPULAR

HEADLINES

1.How mobile money is changing Asia
2.Orange Money – more than €2.2 billion in transactions have be
3.Orange Money – more than €2.2 billion in transactions have be
4.Walmart Introduces Exclusive Money Transfer Service, Cuts Fees by
5.Be agile to win mobile payments race
6.Baidu launches mobile payment app

FEATURED COMPANIES

MOST POPULAR

BLOGS


 
 

Mobile Financial News from around the web

 
 
 

Inside the DonRiver Network