The GSMA today announced that executives from ARM, Best Buy, China Mobile, Citigroup, ISIS, Juniper Networks, Sprint and VimpelCom will be speaking in the keynote programme at the GSMA Mobile World Congress, which will be held 27th February – 1st March 2012 at the Fira de Barcelona Montjuic in Barcelona. The GSMA also provided updates on other elements of Mobile World Congress, including App Planet, the GSMA Forum Series and the mPowered Brands programme.

“The line-up of keynote speakers announced today strengthens what is an already unparalleled conference programme,” said Michael O’Hara, Chief Marketing Officer, GSMA.  “Mobile World Congress attendees will have the opportunity to hear from many of the mobile communications industry’s most influential leaders across our four-day programme.  We’re looking forward to a very exciting event in February.”

New keynote speakers at Mobile World Congress include:

Warren East, CEO, ARM Brian Dunn, CEO, Best Buy Xi Guohua, Vice Chairman, China Mobile Vikram Pandit, CEO, Citigroup Michael Abbott, CEO, ISIS Kevin Johnson, CEO, Juniper Networks Dan Hesse, CEO, Sprint Nextel Jo Lunder, CEO, VimpelCom

Previously announced Mobile World Congress 2012 speakers are:

Ben Verwaayen, CEO, Alcatel-Lucent Ralph de la Vega, President and CEO – AT&T Mobility and Consumer Markets, AT&T Sunil Mittal, Chairman and MD, Bharti Airtel René Obermann, CEO, Deutsche Telekom John Donahoe, President and CEO, eBay John Riccitiello, CEO, Electronic Arts Hans Vestberg, President and CEO, Ericsson Eric Schmidt, Executive Chairman, Google Peter Chou, CEO, HTC Michael Roth, Chairman and CEO, Interpublic Group Stephen Elop, President and CEO, Nokia Ryuji Yamada, President and CEO, NTT DOCOMO Franco Bernabè, Chairman and CEO, Telecom Italia Group Jon Fredrik Baksaas, President and CEO, Telenor Group Vittorio Colao, Chief Executive, Vodafone

Topic areas addressed in the keynote programme will include mobile operator strategies in developed and developing markets, cloud computing, connected consumers, mobile money, mobile OS and applications and next-generation networks and technologies.

In addition to the keynote programme, the 2012 conference will also feature dedicated tracks on applications, cloud computing, embedded mobile, mobile advertising, mobile health, mobile money, next-generation technologies and OSS/BSS, as well as sessions exploring business strategy, developing markets, devices, network capacity, regional issues and social media, among other subjects.

For more information on Mobile World Congress 2012, including details on how to attend, exhibit or sponsor, please visit www.mobileworldcongress.com.

The Mobile World Congress is the cornerstone of the Mobile World Capital – Barcelona. In addition to Mobile World Congress, the Mobile World Capital also includes the Mobile World Centre and the Mobile World Festival, programmes and activities that will span the entire year and will benefit not only the citizens of Barcelona, Catalonia and Spain, but also the worldwide mobile industry. For more information on the Mobile World Capital, please visit www.mobileworldcapital.com.

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